EIR Försäkring and Onuava launch Fertility+ – Europe’s first corporate health insurance solution for fertility and family building

Onuava and EIR Försäkring have launched Fertility+, Europe’s first employer sponsored health insurance solution dedicated to fertility and family building. The solution combines financial support for treatments such as IVF, ICSI and egg freezing with a digital platform offering medical guidance, content and personalised support.

Fertility+ addresses a critical gap in Germany and enables employers to support their workforce in an inclusive, anonymous and scalable way.

Insurance Magazine: The desire to have children as a new supplementary health insurance module

In the latest issue of *Versicherungsmagazin*, Dr Julia Reichert explains why fertility treatments have been an underestimated component of company health insurance schemes to date, and what potential modern solutions such as Fertility+ offer businesses. The article explores how employers can expand their health benefits whilst enhancing their appeal and strengthening staff retention.

expertenReport: Fertility+ brings fertility treatment into workplace health insurance

In the latest issue of expertenReport, Dr Julia Reichert explains how companies can provide targeted support to employees wishing to start a family, and why financial barriers often determine success. The article highlights the role played by company health insurance schemes and how modern benefits solutions can provide real relief. You can find the full article on pages 12 to 17.

HR RoundTable News: Family friendliness begins even before starting a family

In the latest issue of HR RoundTable News, Dr Julia Reichert explains how companies can set new standards in occupational health care with Fertility+.
The first occupational health insurance for fertility treatment and social freezing enhances employer attractiveness, promotes equality and creates genuine family friendliness – long before a family is started.

From quiet to loud: Interview with Dr Julia Reichert, founder and CEO of ONUAVA – the fertility and family building benefits partner in Germany, Austria and Switzerland

In the podcast ‘Leise zu Laut’ (Quiet to Loud), Dr Julia Reichert, founder of Onuava, talks about setting up her start-up, the importance of HR benefits related to reproductive health and her personal motivation. She explains why fertility benefits are more than just a niche topic, how visibility became a means to an end – and how family and entrepreneurship can be combined. The podcast also covers purpose-driven leadership, female role models, and the path from strategy consulting to impact entrepreneur.